Generating Company Profits? Four Questions Worth Asking This September

Generating Company Profits? Four Questions Worth Asking This September 

September is often a natural point in the year to pause, review progress, and look ahead.

(If you prefer to watch a 3-minute video. Joanne has this article summarised. Scroll to the end of the page) 

For many business owners, the focus throughout the year is on growing revenue, managing staff, serving customers, managing costs and keeping the business moving forward. But when was the last time you stepped back and looked at your own financial position?

A profitable business does not automatically translate into personal financial security.

Over the years, we’ve spoken with many successful company directors who have built valuable businesses and accumulated significant company profits yet had not reviewed whether that wealth was being structured in the most tax-efficient or effective way.

If your business is generating strong profits, these four questions are worth asking.

  1. Are You Turning Company Profits into Personal Wealth as Tax Efficiently as Possible?

Generating profits is one thing. Keeping more of those profits for yourself and your family is another.

Many business owners focus heavily on growing the business but spend less time reviewing how company profits are being extracted and invested.

Depending on your circumstances, options such as pension funding, strategic profit extraction, tax planning, and investment structures may help improve long-term outcomes.

The question is simple:

Are you making full use of the tax opportunities available to you today?

Small adjustments can make a significant difference over time.

  1. Do You Have a Clear Picture of Your Overall Financial Position?

Many directors know how much cash is in the company bank account.

Fewer have a complete view that brings everything together in one place.

Consider:

  • Company cash reserves
  • Pension funds
  • Personal investments
  • Property assets
  • Outstanding liabilities
  • Expected retirement income
  • Future tax obligations

When these areas are viewed separately, opportunities can be missed.

Seeing the full picture often helps business owners make more informed decisions about retirement planning, investment strategy and succession planning.

  1. Is Your Current Financial Strategy Still Right for Where You Are Today?

The strategy that worked when you were 40 may not be the right strategy at 50, 55 or 60.

Why because:

  1. Businesses evolve
  2. Families evolve
  3. Tax rules change annually
  4. Retirement gets closer

Yet many financial arrangements remain untouched for years.

September can be a useful time to ask:

  • Has my pension strategy been reviewed recently?
  • Is there surplus company cash earning nothing?
  • Are my investments still appropriate?
  • Have Revenue changes created new opportunities?
  • Am I taking the right level of risk?
  • Is my retirement plan still realistic?
  • What has changed personally in my life?

Regular reviews can help identify opportunities before they become missed opportunities.

  1. If I Were Starting Again Today, Would I Structure Things the Same Way?

This is often the most revealing question.

If you were setting up your financial affairs from scratch today, knowing what you know now:

  • Would you keep the same pension arrangements?
  • Would you hold the same investments?
  • Would you extract profits the same way?
  • Would you follow the same retirement strategy?

For many business owners, the answer is “I’m not sure.”

That’s often a good reason to review things. 

Looking at the Bigger Picture

Many successful business owners are excellent at building profitable companies.

The challenge is finding the time to step back and assess whether the wealth being created is working as hard as it could be.

Financial planning is not just about pensions.

It’s about understanding the bigger picture:

  • Company profits
  • Company cash
  • Tax planning
  • Retirement planning
  • Investments
  • Succession planning
  • Long-term financial security

When these areas work together, the potential outcomes can be significantly better. 

A Good Time for a Financial Review? 

September is often one of the best times of the year to review your position before year-end planning begins. Visit our page on how we review pensions.

A short conversation can help identify opportunities, highlight potential issues, and provide clarity on where you stand today. 

If you would like a fresh perspective on your overall financial position, Guardian Wealth can help.

Important To Know

The value of your Approved Retirement Fund (ARF) or Vested PRSA may fall as well as rise.
 
Past performance is not a reliable guide to future performance of your funds.
 
There is no guarantee that the accumulated retirement fund will provide any specific level of retirement income.
 
Picture of Michael Coburn

Michael Coburn

BBS, QFA, FLIA, LCOI, RPA, SIA
Financial and Compliance Manager

Michael has been providing pension, tax, investment, and financial advice for over 20 years. He has an in-depth understanding of Business Owners and their requirements, which allows him to identify and implement tax efficient solutions that allow his clients to effectively plan for retirement.